How we build. What we learn. What actually works.
Most HVAC, plumbing, and electrical companies either have a CRM nobody uses or no CRM at all. Here's why the tool is always the wrong problem — and what actually works.
We built GEO Ready to audit AI search visibility. Then we ran gtbsoftware.com through it and scored 54/100. Here's every fix we made — and how we did it in a single Claude Code session.
Most businesses lose leads while they're still typing the first response. Here's the data on why speed matters, and how we build systems that call a new lead within 60 seconds — automatically.
Finn dials small business owners, opens with a curiosity hook, and books callbacks autonomously. Here's the architecture, the eight engineering lessons we didn't see coming, and what we'd do differently.
POV-style lifestyle Shorts, scripted and published automatically using Claude Code and Blotato. Here's the 7-step pipeline, the five gotchas that cost us time, and what we'd do differently.